Wednesday, February 10, 2010

The final (hopefully) word on the ridiculous Focus on Family Superbowl Ad

Like many people in the blogosphere, my reaction to the Focus on the Family sponsored commercial has ranged from indignant, to irritated, to really?, to enough already. If you somehow managed to miss the brouhaha, here's the gist: Tim Tebow is a super successful American college football player who is also a conservative evangelical christian. These should be mutually exclusive, but they aren't in Tebow's case because he uses one as a platform for the other. The buzz around the ad for the Superbowl was in regard to concerns that the ad had an overt anti-choice message and also that CBS, which had previously not accepted 'controversial' advertisements for the Superbowl, was ok with political agendas in ads as long as they were conservative ones. I was all riled up, but when I saw the ad, I didn't think it was that awful. It was mawkishly sentimental. Pam Tibow is shown against a white background and basically says "I'm Tim's mom & he is awesome!" and then he tackled her...which was weird.

Anyway - I'm over it, and this struck me as hilarious. If you want to see the original ad - and an array of ads that are horrifying click here.

1 comment:

  1. just discovered this. you rock. i belong to a feminist book club. always love finding another feminist. every woman should be a feminist.

    the commercial was a non entity. i'm more disturbed by axe commercials and dockers ad's on the street.

    x

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